Rodman & Associates was recently quoted in the Austin American Statesman’s analysis of the Giving USA 2017 report. Here we recap three key takeaways from the report as researched and written by the Indiana University Lilly Family School of Philanthropy.
All of the philanthropic focus areas tracked went up, a rare occurrence. For only the sixth time in the last 40 years, every single nonprofit sub-sector tracked—from health, to religion, to human services—realized an increase in donations in 2016. (more…)
The story of the newest residence in Community First! Village started with a group of 10 retired guys who played golf a couple of times a week. Their wives became friends and the group began to socialize, starting a dinner club and even traveling together.
One couple, Skip Helms and his wife Connie, belonged to Lake Hills Church, a congregation providing volunteer services for Mobile Loaves and Fishes, a program that delivers dignity, opportunity and healthy meals to disabled or homeless citizens. This led the couple to Community First! Village, (more…)
We field more questions from colleagues about the role of a nonprofit Board than just about anything else. The answer is always, “it depends”.
As a nonprofit organization matures, a healthy Board will grow right along with it. For an organization to be sustainable over the long-term current leaders must face up to the realities of what it will take to successfully lead the organization in the future. A board member who is valuable at the early stage of development may not have the appropriate skills necessary to be an effective board member of a fully developed organization, and vice versa.
We’d like to share this very visual description of the life stages of board development—From Overalls to Black Tie. (more…)
When I accepted a position as the Development Director for a small Austin nonprofit, I thought that my years of service in the sector would inform the role. I had been a nonprofit founder, board member, leader and consultant. Surely, I could effectively apply these experiences to this new role. But, as it turned out, it was older lessons — learned when I was a financial advisor — that would serve me best. (more…)
Former MINDPOP development director founded two nonprofits, was ZACH Theatre president
AUSTIN, Texas—Rodman & Associates, an Austin-based philanthropic advisory firm, announced that in April, Joy Selak, Ph.D., joined the team to help individuals, families and organizations plan their giving in ways that are strategic and impactful.
Many long-running cause marketing campaigns ceased to exist this year. Lee’s Denim Day, Yoplait’s Save Lids to Save Lives and Campbell’s Labels for Education to name just a few.
So what’s going on? Could this be the death knell for Cause Marketing?
At Rodman & Associates, we think not. Companies–and their consumers–have become more sophisticated, and they are demanding more from Cause Marketing campaigns. The evolving trend is for corporations to define and create a unique program that reflects the core DNA of the business itself.
Outstanding examples include: (more…)
Follow these links to the view media coverage: Statesman 3.12.2017 article, CBS Austin interview
Traditional corporate marketing goals include increased sales and revenue whereas nonprofit marketing goals often consist of educating, inspiring and motivating. Although each have different objectives, the tactics used are not that different. (more…)
Reverend Graham was right . . . Americans are a generous lot, especially this time of year! (more…)
The word “innovative” is so overused we tend to gloss over it. Yet recently I’ve taken notice of a young nonprofit, Multicultural Refugee Coalition (MRC), whose earned-income focus and smart capitalization of key markets is creative and effective enough that we might actually apply “the i word” to their programs. (more…)