Posts Tagged: nonprofit

Why your social media is foundering

Traditional corporate marketing goals include increased sales and revenue whereas nonprofit marketing goals often consist of educating, inspiring and motivating. Although each have different objectives, the tactics used are not that different. In order to reach our customers and constituents we have to go where they are. We can probably agree that snail mail, trade… Read more »

Three easy steps to a better Board

Nominating Chairs complain that the competition is tough; there are too many nonprofits and not enough Rock Star board members.  Yet Boards function as a team, and we all know Rock Stars may not make the best teammate. Please follow and like us:

The 4 P’s of Great Governance: Making Boards Better

A recent survey by accounting firm Marks Paneth reveals that nonprofit executives believe that Boards of Directors struggle to meet basic responsibilities. Only 45% say the board closely monitors investments. Only 29% say the board connects the organization to external sources. Only 28% say board members are highly strategic in providing guidance. And only 15%… Read more »

The 5 ABCs of Crowdfunding

Austin is one of the country’s most tech-savvy populations.  Crowdfunding uniquely fits our city’s culture and our desire to create online communities centered on shared passions. Crowdfunding allow individuals to express who they are – and what they care about – through individually created online profiles, and it is just one more prime example of… Read more »